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Rug Insider Magazine
News for the Rug and Carpet Professional 
Designed by Garth Roberts, cc-tapis’ After Party carpet recently won a coveted German Design Award. The design— inspired in part by post fete confetti on the floor—reminds of the Memphis Design Movement of the 1980s, terrazzo flooring, vinyl composite tile (VCT), and one might argue, an updated and revisited Desert from Odegard Carpets.
In the summer issue of Rug Insider Magazine, the InFOCUS feature spotlighted the red rugs of today. When thinking of red rugs though, perhaps the first rug style to come to mind would be the red colors found in Antique Persian Sarouk carpets, which in many ways, are the true definition of the Classic Red Rug.
In this article, we will be exploring the history of antique Persian Sarouk Rugs, as well as some of the most prevalent variations of the Classic Sarouk Carpet, and what differentiates one type from another.
When RUG INSIDER first started publication in 1996 the rug market was nearing the end run of a great class of traditionally styled rugs that replicated the look of those familiar Persian designs of Kashan, Isfahan, Kerman, and especially Tabriz to name but a few. Handmade in the Peoples Republic of China the so-called Sino-Persian rugs rose to prominence in the late 1980s as an alternative to their Persian cousins, which were banned by a United States embargo from 1987 to 2000.
In the Winter 2022 issue of RUG INSIDER Magazine, one of the questions explored is that of the New Traditionals, as the question is asked, are today’s buyers sticking with Modern designs and colors, or are they returning to more Traditional styles?
For many years, the trend in the area rug trade has been to move away from Classic Traditional Designs, with their bolder colors, centralized stylistic elements, and busy fields, and to move toward more Modern designs, which tend to be characterized by softer, more subdued colors, and decentralized, uncluttered designs, often taking an Abstract form.
Winter is here, and as we welcome 2024, we also say hello to all the “new” in the world of area rugs, as rug vendors are releasing numerous “new rug” designs to kick off the New Year. Flip through the pages of the winter issue of Rug Insider, and you will find hundreds of new rugs from different vendors, with a wide range of colors, styles, and designs. What you are less likely to see, but which is becoming a bigger and bigger part of the area rug industry, are details about the rug appraisal process, along with such related questions as what types of appraisals there are, what purposes they serve, who is asking for them, and what goes into preparing them.
There are endless debates among vendors, collectors and enthusiasts of vintage and antique rugs as to which of these styles is the best. We have discussed in previous issues the differences in the fineness of the weave of a rug, with some defining fineness based on weave density, others defining it based on intricacy of design, and yet others defining based on the unique artistry of a given carpet. Thus, there are many different opinions as to which antique rug style can definitively be called the finest.
Rug Insider's InAntiques kicked off 2023 with a look at various segments of the area rug industry, running the gamut from high end hand-knotted antique rugs to more economically priced machine-made and tufted rugs. Regardless of which end of the price spectrum one is looking at, an increasingly important decision for buyers and sellers has become not just what type of rugs they want to what locations they want to buy them from.
When we talk about area rugs, whether new reproduction rugs or the antique originals on which they are based, one of the most common ways of categorizing them is by their level of fineness.
Specifically, the fineness we refer to is the fineness of weave density, with the finest rugs being those with the tightest weave density. In the West, we often express this level of weave density in terms of KPSI, or knots per square inch. In the East, the more traditional expression is in terms of RAJ, or knots per 7 centimeters. The higher the KPSI or RAJ, the finer the rug.
