Exclusive Stories

In the Summer 2024 issue of RUG INSIDER, we discussed the sustainability in the world of area rugs, and the idea of “Going Green.” For the portion of the rug industry that is focused on modern and contemporary rugs, being green and sustainable generally means being eco-friendly, and transitioning from the usage of synthetic materials, such as viscose and polypropylene, to more natural materials, including wool, cotton, and silk. Similarly, it marks a process of “going green,” and a transition from synthetic dyes to natural dyes, decreasing environmental impact.

In the Winter 2022 issue of RUG INSIDER Magazine, one of the questions explored is that of the New Traditionals, as the question is asked, are today’s buyers sticking with Modern designs and colors, or are they returning to more Traditional styles?

For many years, the trend in the area rug trade has been to move away from Classic Traditional Designs, with their bolder colors, centralized stylistic elements, and busy fields, and to move toward more Modern designs, which tend to be characterized by softer, more subdued colors, and decentralized, uncluttered designs, often taking an Abstract form.

Winter is here, and as we welcome 2024, we also say hello to all the “new” in the world of area rugs, as rug vendors are releasing numerous “new rug” designs to kick off the New Year. Flip through the pages of the winter issue of Rug Insider, and you will find hundreds of new rugs from different vendors, with a wide range of colors, styles, and designs. What you are less likely to see, but which is becoming a bigger and bigger part of the area rug industry, are details about the rug appraisal process, along with such related questions as what types of appraisals there are, what purposes they serve, who is asking for them, and what goes into preparing them.

Antique Persian Lavar, Kerman-Shah & Kerman Rugs

There are endless debates among vendors, collectors and enthusiasts of vintage and antique rugs as to which of these styles is the best. We have discussed in previous issues the differences in the fineness of the weave of a rug, with some defining fineness based on weave density, others defining it based on intricacy of design, and yet others defining based on the unique artistry of a given carpet. Thus, there are many different opinions as to which antique rug style can definitively be called the finest.

Rug Insider's InAntiques kicked off 2023 with a look at various segments of the area rug industry, running the gamut from high end hand-knotted antique rugs to more economically priced machine-made and tufted rugs. Regardless of which end of the price spectrum one is looking at, an increasingly important decision for buyers and sellers has become not just what type of rugs they want to what locations they want to buy them from.

When we talk about area rugs, whether new reproduction rugs or the antique originals on which they are based, one of the most common ways of categorizing them is by their level of fineness.

Specifically, the fineness we refer to is the fineness of weave density, with the finest rugs being those with the tightest weave density. In the West, we often express this level of weave density in terms of KPSI, or knots per square inch. In the East, the more traditional expression is in terms of RAJ, or knots per 7 centimeters. The higher the KPSI or RAJ, the finer the rug.

In the summer issue of Rug Insider Magazine, the InFOCUS feature spotlighted the red rugs of today. When thinking of red rugs though, perhaps the first rug style to come to mind would be the red colors found in Antique Persian Sarouk carpets, which in many ways, are the true definition of the Classic Red Rug.

In this article, we will be exploring the history of antique Persian Sarouk Rugs, as well as some of the most prevalent variations of the Classic Sarouk Carpet, and what differentiates one type from another.

The Eastern Carpet Long Beloved By the West

Within the wide world of oriental rugs, one could rightly say that beauty is in the eye of the beholder, as each person has their own criteria as to what makes one type of rug more beautiful or desirable than another.

Is a rug’s beauty defined by the intricacy of its design, with the most intricate designs being the best? By the fineness of its weave, with the finest weave being the best? By the richness of its color palette, with the brightest and most colorful being the best?