After years of dynamic growth, Amer Rugs has developed into a National Brand. With expectations of a bright future and the move into additional segments within the rug industry, a new more identifiable and memorable logo was needed to represent this amazing metamorphosis. “We believe the new logo represents the vibrant regeneration of energy at Amer as we develop into a global brand,” said Raj Chaudhary, President of Amer Rugs.
When reached for comment, this is what Sanjay Purohit, Executive Director, had to say “The new logo and new look of Amer reflect the balance between the fresh new Avant Garde direction we are taking, while maintaining the traditional values that have been the hallmark of Amer.”
All new Amer introductions will on display in the Amer Atlanta Showroom 6-D9 Building 1 at AmericasMart during the National Oriental Rug Show, January 9–13, 2019. Please call 888-425-7847 to set your appointment or request a meeting with an Amer sales professional. Amer Rugs has been operating as the direct sales affiliate of Saraswatii Global Private, Ltd. in the United States and Canada since 1998 and has showrooms in Atlanta, High Point, Jaipur, and Las Vegas.
Published verbatim courtesy of Amer Rugs