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Wools of New Zealand Launches New Website |
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WINTER MARKET WATCH
 MARIETTA, GA, January 20, 2010—To coincide with the
opening of Surfaces 2010, held February 2-4 in Las Vegas, NV, Wools of
New Zealand is launching Stage 1 of its extensive new website: www.woolsnz.com
The
new website reflects a fresh, contemporary look, which is consistent
across all brand materials and communications. An extensive section on
the features and benefits of wool has been divided into four
categories: Beauty, Health, Integrity and Comfort, making it easy to
find specific information. Also included is a list of Wools of New
Zealand mill partners and retailer locations.
For mill
and retail partners, a Trade section full of technical
information is available, with support services, links to Facebook and Twitter pages,
and training programs, including a new Wool College for mill
representatives and retail sales staff.
Going forward the company plans to use the site to enhance communications with their international
network of licensed partners. Having a strong and effective on-line
presence has become a necessity and the company feels their website will help to build
stronger links with the major users and consumers of New Zealand wool
and to ultimately lift demand and build a more prosperous future for
the strong wool industry.
Visit www.woolsnz.com to view the new Wools of New Zealand website.
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